Win a pack for making refreshing summer drinks worth CZK 2,200
Today’s bar culture is increasingly shifting towards lighter, fresher, and more thoughtfully crafted drinks. Guests are not just looking for high alcohol content, but above all a balanced taste experience that lasts throughout the evening.
This shift has brought simple yet precisely crafted combinations to the fore - highballs, spritzers, and classic long drinks - where the quality of each ingredient plays a crucial role. Alongside the spirit, the mixer helps determine the final character of the drink.
Another notable trend is a return to the classics. Gin & Tonic, Tom Collins, and Paloma demonstrate that simplicity and ingredient quality matter more today than overly complex recipes. At the same time, fresh, citrusy, and subtly fruity profiles are growing in popularity, emphasising drinkability and lightness - qualities embodied, for example, by the Double Dutch brand.
As the way people drink changes, so too does the role of mixers in the bar. They are evolving from mere accompaniments into a fully fledged part of the recipe, capable of transforming a drink from ordinary into an exceptional experience.
The contest question is: What is the name of the trend that refers to a more conscious approach to drinking alcohol?
Task: Enter your answer in the form below.
Hint: You’ll find the answer to the competition question in an article on the VisitChef online magazine website.
Contest terms and conditions: The competition runs from 15 July 2026, 8:00 am, to 20 July 2026, 11:59 pm. Each entrant may only take part once. The prize package includes a bottle of Siegfried gin 41%, a bottle of Siegfried Classic Low 20%, and a large pack of various Double Dutch flavours.