Cassandra Eichoff: People drink when they’re happy - and they drink when they’re sad. Bartending is a timeless craft

editor editor Photo: Visitchef.com

“Guests come to a bar for the experience, and it’s our role to create a deeper connection with them. When you have a regular guest and know what they like to drink, you begin to build a relationship. Simply asking, ‘How was your day?’ or ‘What’s on your mind?’ can turn an ordinary guest into a VIP,” says Cassandra Eichoff, Director of the European Bartender School in Cape Town.

Cassandra Eichoff: People drink when they’re happy - and they drink when they’re sad. Bartending is a timeless craft

Cassandra Eichoff: People drink when they’re happy - and they drink when they’re sad. Bartending is a timeless craft

“Guests come to a bar for the experience, and it’s our role to create a deeper connection with them. When you have a regular guest and know what they like to drink, you begin to build a relationship. Simply asking, ‘How was your day?’ or ‘What’s on your mind?’ can turn an ordinary guest into a VIP,” says Cassandra Eichoff, Director of the European Bartender School in Cape Town.
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